What are Advertising Agencies?
Generally independent rather than inhouse, a creative, ad or advertising agency will handle most, if not all of the marketing or branding strategies for any given business, helping to boost and promote clients products and services. Examples of what an advertising agency can do to help generate a drive to your business includes the creation of TV advertisements, radio adverts, mobile marketing, out-of-home advertising, and online advertisements.
So, how does hiring an advertising agency help my business? Well there are many ways in which an agency can benefit you rather than keeping it inhouse.
- There will be a high level of expertise across a variety of marketing mediums and techniques, as the agency will hire a range of skilled workers in multiple areas.
- As a business owner, you won’t get so bogged down in creating the advertisements, allowing you to focus on other aspects of the business. You can let the professionals know exactly what you want, and be guided to get the best possible outcome along the way without having to handle it by yourself. Which leads on to the next point…
- An agency has the media world at their fingertips, and will know the best medium to promote your business. Let them guide you in the right direction. Sometimes radio is better than TV, but they’ll let you know why!
- Negotiations! Great relationships are formed between the agency, and the media. They will be able to use their interpersonal professional skills to get you the best deal on promotional spots.
- And finally, advertising agencies will only grow as a business if you do too! So you can be assured that they are going to give you the best possible service for the promotion you need! They want to nurture your business and see it blossom.
We have put together a list of our top ten advertising agencies in the UK below…
Favoured https://favoured.co.uk
With Favoured there’s a wide array of options when deciding which approaches to advertising you want to take for your business. The service includes paid search, paid social, display (through the creation of branded elements, including imagery, video and audio) and video advertisement. Clients of this award winning agency include Durex, Oddbox, Hollabox, Roxi, Wombat Invest and Grace & Green.
SEO Works https://www.seoworks.co.uk
The SEO Works have been around for more than 10 years, growing a reputation for delivering tangible results and great customer service. Their diverse client portfolio includes companies operating in Financial Services, eCommerce, Healthcare, Law, Automotive, Education and Manufacturing (Bitcoin, Zippo, Denby, The NHS and Rab to name a few). And are proud to have achieved over 10,000 top 3 rankings on Google.
Wildish & Co https://wildishandco.co.uk
Wildish & Co. is a creative studio that makes brands, campaigns and digital experiences.
Named after the favourite surname from their founding team, Wildish & Co believe that people really make the business. So, when you work with them, you will be paired with those best suited for you and your project. Their clients include Swizzels, Buxton Water and TielleLoveLuxury.
Red Rag Marketing https://redragmarketing.com
Striving to be the go-to Facebook marketing agency in the UK. Red Rag Marketing was born out of results after building a successful personal brand on Facebook, which reached 18,000 followers in less than three months by using an organic video marketing strategy. If you’re looking to build an awareness on Facebook, this ad agency is the one for you.
Our Own Brand https://www.ourownbrand.co
Our Own Brand was founded by Sarah Fulford and Richard Williams. An independent agency who love what they do, and has fun doing it. The ever-growing team is a powerful mix of designers, digital marketers, developers and copywriters. Of passionate video directors, photographers, social media moguls and content creators. Their wide range of clients includes Asos, Redbull, Volkswagen, Johnsons, Hackett, Mulberry and Barclays to name a few.
6Marketing https://6minded.com
The Company Started in 2013. Since then, they have grown organically from one customer to +100 clients globally. They work with well-funded startups (backed by Andreessen Horowitz, Greylock, Khosla, SV Angel) and established companies with +250 employees. Their role is to support businesses in launching new projects and maximize results. Companies they have worked with include Rough Guides, ShareVault, Gelato and Sharebox.
KOTA https://kota.co.uk
KOTA is a progressive and insightful design agency, technically and creatively skilled to translate your brand into its best digital self. Their design and development approach creates impactful, engaging brands and immersive digital experiences that bring you a return on creativity.
Toast. https://www.toasttv.co.uk
Toast are an award winning TV Advertising Agency driven by results with offices in London and Oxford. Toast was established in 2002, and they are happy to be working in TV Advertising and Video Production for many ambitious clients including Innocent, Aids Alliance, Wayfair, and Cancer Research UK.
Regital https://regital.com
Founded in 2011 by Ian and Michelle (collectively known as ‘The Vints’), who took a leap of faith that programmatic would help ‘redefine digital’ (hence the verb Re-gital being born). From humble beginnings, they’ve grown into a high performance team with experience in ad operations, data science and programmatic algorithms. Clients include Aldi, Gymshark, Dr. Martens, Esso, Haven, Hoover and Tesco.
The Tree https://thisisthetree.com
Award winning ‘The Tree’ are a heady mix of young marketeers and experienced business people, with more than 30 years in marketing, advertising and content services. Content is at the core of what they do – owned, acquired, earned and commercialised. Companies they have worked with include Ticketmaster, Just Eat, Rescue Remedy and Northumbria University.